Caray, Caray!

The subtitles were terrible today so my recap is a little vague, feel free to fill in details. A very enjoyable episode because Alicia starts to see improvements in her life due to her own merits.

Mr Reasonable tells Beto that he and his wife, after years of fertility treatments, had managed to have a son, but he died of cancer three years ago and the wife went into a terrible depression and now needs very strong drugs. Beto says, that is very tragic but it doesn't mean you get to have my son, even if he does remind you of your little angel. Mr Reasonable has to try to placate his wife at any costs and insists: "Mateo needs a mother" (though perhaps not a batshit crazy one I say) - he and Beto shake hands and say "may the best man win."

Alex tells Alicia he came to Mexico to forget a broken romance. He cries. She says, you need your family. Also, lots of girls think you're cute. He gives her some excellent advice: to stop turning every word into a diminutive because that makes it sound like she's apologizing to the whole world. (Her mother does it even worse.) She agrees to try.

I have the suspicion that Alex is shorter than Luciana and Chuchette and whenever he's in a scene with them he's standing on a box. What do you think?


Elsa wants to rent that little place and turn it into a cafe or something. Nacho has a tantrum and reminds her, again, that he is head of the family, and he drenches her idea with pessimism. And whines.

Luciana comes to Alicia's desk and tells her to forget trying to conquer Alex, he will never look at anybody so lowly. Alicia cheerfully agrees. That confuses Luciana, who then tells her to seduce Duarte instead.

At the mansion Luciana hangs all over Alex, who gives her the same quizzical look he gives everybody who sucks up to him. She wants to do special things with him; he proposes a reading circle "just the two of us," and later, a jigsaw puzzle. Tee hee.

Surprise! Luciana's mother, Valeria, makes a surprise visit to Mexico. She has a meal with Augusto and tells him Luciana better not marry Alex because Augusto fathered both of them and his grandchildren might have three eyes. No she didn't say that part. But she purrs about the affair she and Augusto had back in the day. They agree they must separate their spawn.

Mags gives a big wad of cash to the skeez who gave her the pocketbooks and phony jewelry. She's unhappy that he takes the whole wad.

What happened to Gumaro's arm?

Oh NOES! First Christmas ads have appeared! Blegh!

Valeria comes to the mansion. She says tentatively, maybe I should go to a hotel, and Luciana agrees that would be a great idea, but Bea sez no, our house is your house. Valeria yells at Luci and tells her she can't marry Alex. Luci is yaddayadda I can't hear you.

Brisa has been invited to stay at Braulio's for a period of time yet to be determined. She moves one of his DVDs which causes him anguish because she puts it back in the non-correct alphabetical section. Then she touches one of his action figures (there are loads of them on the table) and he doesn't like that either. He has been a bachelor too long.

When Alex finds out how long Alicia has been working at Ikonika, he points out it's unfair that she's still an assistant. He is resistant to his dad's idea of making him president of the publicists' organization, seeing as how he has zero experience. Roberto is told to make a campaign promoting Alex. Augusto is going full court press on this.

Nestor starts sucking up to Alex and gives him yet another tour of the joint, but Alex says, "How I hate a lambiscón" which is one of my favorite words (it means fawn over, be sycophantic towards, be obsequious towards, brown-noser, kiss-ass) and Alicia marvels, finally somebody gives it to Nestor!

Alex tells his dad Alicia is his only friend at Ikonika and she deserves better treatment.

The delightful hair guy shows up (I could look at his smile all day) and tells Alicia she's great and her enthusiasm is rare and when she decides what she wants, she'll get it.

Luciana looks and looks for the Duke's missing ring. Turns out Augusto has it and he dangles it in front of her as he tries to neutralize her blackmailing of him with some blackmailing of his own. He says if he sends her back to Patagonia she'll end up behind bars in a non-flattering suit of stripes. And he will NEVER let her marry his son.

The "Operation Czar Alex" presentation is interrupted by Fatima: "Don Augusto, your niece is demanding Alex and is being a real ass." Augusto sends Roberto out to deal with her.

At some point Augusto and Alicia are both out on the prow of the building. He calls her by her entire name (a never-before occurrence) and tells her to convince his son to become czar of the publicists.

The best thing Roberto can think of to do with Luciana is: take her to a hotel. They both get extremely drunk. She is a first-class LOL LOL drunk. She can't go back to holy roller Bea this way, he checks her into the hotel, he says he's leaving but she lies on the bed and tells him to stay, she needs love. He imagines she's Alicia and falls upon her. To be continued.

Tomorrow: Alicia finds out about Luciana and the Duke, and so do some reporters.

Previous: Episode 29
Next: Episode 31

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